The Founders of Gravitate Accounting are obsessed with digital technology, automation and doing everything they can to help business grow. As individuals, Mike and Sam are incredibly proactive on social media and recognised the importance of social media and graphic design from an early stage. Both Founders are realists, they recognise that their skills are best suited to helping their clients and opted to outsource their social media, graphic design and online marketing to Happier Digital.

The beauty of social media is that if you build and sustain social media followings then you can engage your audience without having to needlessly invest in PPC campaigns. The objective was to make clear how forward thinking and great the team at Gravitate are, whilst producing and refining content that can add value to individuals and business and maintain the excellent reputation they have in their area.

People love seeing people succeed for the right reasons. Gravitate Accounting are made up of an incredible team of people who want the best for their clients. At Happier, we wanted to balance the tax and accountancy advice with bringing out the personality of Gravitate Accounting on their social media profiles. We also brought unlimited graphic design to the table, which has allowed them to make sure that every single external document (and in many cases, internal) are professional and great to look at.

Nothing short of incredible. We track Gravitate Accounting's online results against their key competitors and reach has gone up more than 13,000% on LinkedIn, 420% on Facebook and post engagement was more than 23.7x higher than their closest competitor in October 2021. Most importantly though, this is translating into winning new business and we're excited to be launching Gravitate Accounting's new website in December 2021.